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The effect of facial attractiveness in social media on people’s attitudes. Master Thesis
Noort, R.C., van
July 2019 -
WHEN THINGS GO BAD, AN APOLOGY BRINGS THE DISCUSSION TO AN END. The interplay of brand crisis type and crisis response on consumers’ likelihood to engage in electronic word of mouth, following a corporate crisis. Master Thesis
Koumelas Arazos, N.
July 2019 -
The effect of social media engagement on sequel success A study in the entertainment industry Master Thesis
Kafetzi, M.
July 2019 -
Creating a desire to purchase, looking at consumer behavior and manipulation tactics Bachelor Thesis
Kamp, R.M.
July 2019 -
The Drivers of Loyalty in the Life Sciences Industry Master Thesis
Djacenko, K.
August 2019 -
The Impact of Different Customer Empowerment Strategies on Product Creativity and Purchase Intention Master Thesis
Wit, M.B., de
August 2019 -
An exploration of the applications of artificial intelligence to digital marketing strategies Bachelor Thesis
Krug, A.F.G.
August 2019 -
CHANGING PRODUCT PERCEPTION FOR COLA BRANDS ACROSS CONSUMPTION SCENARIOS Bachelor Thesis
Parekh, A.
August 2019