Erasmus University Thesis Repository Publications by Year
  • Faculties
    • Erasmus School of Economics
    • Erasmus School of History, Culture and Communication
    • Erasmus School of Law
    • Erasmus School of Philosophy
    • Erasmus School of Social and Behavioural Sciences
    • Erasmus School of Health Policy & Management
    • International Institute of Social Studies
    • Rotterdam School of Management
    • Tinbergen Institute
    • Institute for Housing and Urban Development Studies
    • RSM Parttime Master Bedrijfskunde
    • Erasmus University Library
  • about
    • Thesis Repository.
  • sign in
  • Rotterdam School of Management /
  • Series

Marketing Management

Collection

Collection

A series from Rotterdam School of Management
organisation logo
  • Dutch theatre visitors and their determinant attributes Master Thesis

    Kluin, Jurre

    July 2020
  • Adding demographics to online consumer reviews: the effect on trust and purchase intention of sustainable garments Master Thesis

    Plukaard, Esmée

    July 2020
  • The effect of the Nutri-Score on product attitude and purchase intent Master Thesis

    Bussink, Dorthe

    July 2020
  • Banner Morphing: How matching advertisement design to the viewer's cognitive style can improve brand awareness Master Thesis

    Houwen, David

    July 2020
  • The impact of product creativity on innovation performance Master Thesis

    van Dam, Max

    July 2020
  • Customer Journey Mapping: comparing CJM methods Master Thesis

    Strien, Eleftheria

    July 2020
  • Website morphing in the online fast moving consumer goods industry Master Thesis

    Nelemans, Pim

    July 2020
  • Online Morphing: An Attempt to Optimize Ad Effectiveness and Purchasing Probability along the Purchasing Process Master Thesis

    Langerbeins, Jelena

    July 2020
Previous
Refine Publication List
Export Citations
  • AAA Style
  • APA Style
  • Cell Style
  • Chicago Style
  • Harvard Style
  • IEEE Style
  • MLA Style
  • Nature Style
  • Vancouver Style
  • American-Institute-of-Physics Style
  • Council-of-Science-Editors Style
  • BibTex Format
  • Endnote Format
  • RIS Format
  • CSL Format
  • DOIs only
Next
logo
  • About

    • Erasmus University Rotterdam
    • Privacy Statement
    • Disclaimer & Copyright
artudis website

Workflow

Workflow

Add Content


User Publication Person Organisation Collection
Close