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Dutch theatre visitors and their determinant attributes Master Thesis
Kluin, Jurre
July 2020 -
Adding demographics to online consumer reviews: the effect on trust and purchase intention of sustainable garments Master Thesis
Plukaard, Esmée
July 2020 -
The effect of the Nutri-Score on product attitude and purchase intent Master Thesis
Bussink, Dorthe
July 2020 -
Banner Morphing: How matching advertisement design to the viewer's cognitive style can improve brand awareness Master Thesis
Houwen, David
July 2020 -
The impact of product creativity on innovation performance Master Thesis
van Dam, Max
July 2020 -
Customer Journey Mapping: comparing CJM methods Master Thesis
Strien, Eleftheria
July 2020 -
Website morphing in the online fast moving consumer goods industry Master Thesis
Nelemans, Pim
July 2020 -
Online Morphing: An Attempt to Optimize Ad Effectiveness and Purchasing Probability along the Purchasing Process Master Thesis
Langerbeins, Jelena
July 2020