-
The value of creativity in shampoo advertisements Master Thesis
van Dooremalen, Queeny
July 2021 -
The role of emotions in hedonic purchases Master Thesis
Topoglu, Aleyna
July 2021 -
Mind your Emotions: the effect of Sociomoral Disgust as driver of Moral Behavior in the context of COVID-19 Master Thesis
Marin, Elena
July 2021 -
What is the effect of disgust and framing in advertisements on choosing healthier food? Master Thesis
Iggström, Sanne
July 2021 -
Visualization of online eco-friendly apparel: different designs, different purchase intentions depending on environmental concern? Master Thesis
Choy, Yasmine
July 2021 -
The influence of system generated cues, and information overload on consumer trust in product webpages Master Thesis
Beij, Yasmin
July 2021 -
Greenwashing in the air transportation industry and its effect on trust and brand attitude Master Thesis
Wiersma, Teddy
July 2021 -
The Impact of Deceptive Health Claims in Advertising Organic Food Products and CSR Involvement on Company's Reputation, Consumer Trust and Purchase Intention Master Thesis
Achir, Aisha
July 2021