-
The scarcer the better? The role of scarcity, energization, need for uniqueness and social status on perceived value in the fashion industry Master Thesis
du Pont, Mickey
July 2023 -
A deeper look at the role of fear: Can negative message framing affect consumer consumption of protein supplements? Master Thesis
Dalsgaard, Jens
July 2023 -
Effects of Green Trust and Ad Appeals on Purchase Intent for Cleaning Products Master Thesis
Villela Steiner Costa, Eduarda
July 2023 -
Mind your emotions, mind your wallet: The role of emotion and emotion regulation in consumer behavior Master Thesis
Vrijenhoek, Toon
July 2023 -
Understanding the voice-text duality: The impact of recommendation modality and processing fluency on customers’ intention to follow recommendations in online shopping Master Thesis
Gutu, Irina
July 2023 -
Mind your emotions, mind your wallet: The role of emotion and emotion regulation in consumer behavior Master Thesis
Bruinink, Pim
July 2023 -
To what extent does disgust sensitivity and disgust propensity affect consumers’ willingness-to-pay (WTP) on second-hand clothes? Master Thesis
Lian, Xinyu
July 2023 -
Combine physical products and NFTs as twins Master Thesis
Kok, Lucas
July 2023