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The effect of emotional framing and data visualization on strategic decision making and trust Master Thesis
van der Burg, Marnix
August 2023 -
Sustainability vs Performance: Research into the tradeoffs between a product’s performance and its impact on the environment Master Thesis
Mehta, chaitanya
August 2023 -
To Buy or Not to Buy? Examining the effects of depression, anxiety, and stress on impulsive buying behavior in an online shopping environment Master Thesis
De Los Santos Verrijp, Ella
August 2023 -
The role of type of motivation and type of self-gifting on the effectiveness of advertisements of luxury perfumes using emotional appeal Master Thesis
D'Arrigo, Benedetta
August 2023 -
The addition of a compromise in intertemporal decision making: How attentional and comparative processes change Master Thesis
van Santen, Jelle
August 2023 -
Do you care to share? The effect of purchase decision involvement on the willingness to share personal information Master Thesis
van der Hoek, Jana
August 2023 -
Word of Mouth in the Luxury Wristwatch market: Craftsmanship vs Heritage marketing with emotion mediation Master Thesis
Zumbado Carballo, Francisco
August 2023 -
The effectiveness of CSR communication across luxury brands on customers behaviour Master Thesis
Trenteseaux, Léa
August 2023