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The effect of sponsorship disclosure on persuasion knowledge and the related brand responses Master Thesis
Slavkova, Elena
August 2018 -
UP & DOWN: GREEN IS THE NEW BLACK – How consumer behaviour towards upcycled apparel is influenced by the effects of skin-contact in terms of product categories – A comparative analysis Master Thesis
Brett, Marie
August 2018 -
Successful mobile conversion Master Thesis
Christian Tricahyono, Christian
August 2018 -
The role of perceived creativity in driving the appeal for upcycled fashion Master Thesis
Silva Gatinho, Carolina
August 2018 -
The effect of emotions and emotion regulation strategies on the purchase decision between premium brands and private labels in the FMCG industry Master Thesis
Lissy, Franziska
August 2018 -
The perception of behavioural tracking: A qualitative approach into millennials’ acceptance of behavioural tracking methods Master Thesis
van der Linden, Sarah
August 2018 -
The effects of emotion regulation on product evaluation Master Thesis
Asani, Almedina
August 2018 -
The effect of emotional appeals in influencer marketing Master Thesis
van Vliet, Karen
August 2018