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Are virtual fitting rooms worth it? A study on the use of augmented reality on purchase intentions in online shopping environment Master Thesis
Boloor, Tanisha
July 2022 -
The Effects of Social Identity Threat, Need for Symbolism and Non-Ownership Salience on Access-Based Consumption Master Thesis
Balcı, Sare
July 2022 -
Influencer Effect on Advertisment Effectiveness within Different Status Conditions Master Thesis
Koole, Luuk
July 2022 -
Investigating the impact of evaluative conditioning on brand attitude for low versus high involvement products Master Thesis
Vos, Arantxa
July 2022 -
The Effect of Structural and Verbal Packaging Cues on Consumer Recycle Intention Master Thesis
Blok, Sarah
July 2022 -
Nudging toward bridging the digital divide: A field study in rural Turkey Master Thesis
Güney Kayım, Seyda
July 2022 -
What are the morals of a machine? Master Thesis
van Rijen, Joey
July 2022 -
Artificial intelligence is not a fad Master Thesis
Louwhoff, Annika
July 2022