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Limited time promotions: Deterrent or Success? Master Thesis
Donkersloot, Lisanne
July 2022 -
Making Quantitative Calorie Information Count Master Thesis
Albers, Sebastiaan
July 2022 -
Putting your money where your mouth is: The potential of online communication to break the money taboo Master Thesis
Kampman, Lieke
July 2022 -
The Influence of Task Stress on Online Purchasing of Necessities in the context of Students, Mediated by Situational Motivation Master Thesis
Kingma, Selian
July 2022 -
Tone of voice as an indicator for the effectiveness of employee advocacy campaigns Master Thesis
Ganzeboom, Julia
July 2022 -
The influence of high- and low-involvement products on the choice for online and offline buying, moderated by consumer demographics and general time spent online by consumers Master Thesis
Dubbink, Marèll
July 2022 -
The Identifiable Villain Effect: Does it help to have someone to hate? Master Thesis
de Jong, Samantha
July 2022 -
The Influence of Gamification Principles on Consumer Engagement, with the Mediating Role of Hope and Compulsion Master Thesis
Cen, Cuiyan
July 2022