Cultural influence on browser-based r-coupon redemption in US, UK, and German retailers

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Keywords	e-coupon redemption, consumer behavior, couponing, hofstede cultural dimensions, e-commerce, extended technological acceptance model, coupon extension
Thesis Advisor	Gabel, Sebastian, Olie, Rene
Persistent URL	hdl.handle.net/2105/76108
Series	International Management CEMS
Organisation	Rotterdam School of Management
Citation APA Style AAA Style APA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Gomes Branco, Tânia. (2025, February 25). Cultural influence on browser-based r-coupon redemption in US, UK, and German retailers. International Management CEMS. Retrieved from http://hdl.handle.net/2105/76108

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