From Greenwashing to Trust in Green Marketing in the Food Industry: The Role of Information Transparency, Perceived Risk, and Consumer Purchasing Intention

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Keywords	Greenwash, information asymmetry, perceived risk, customer purchase intention
Thesis Advisor	Mehrpour, Mohammad, Beckerpeth, Michael
Persistent URL	hdl.handle.net/2105/78523
Series	Supply Chain Management
Organisation	Rotterdam School of Management
Citation APA APA Style APA-ALL Style AAA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Tseng, Lyanna. (2025). From Greenwashing to Trust in Green Marketing in the Food Industry: The Role of Information Transparency, Perceived Risk, and Consumer Purchasing Intention. In Supply Chain Management.http://hdl.handle.net/2105/78523

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