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van Dijke, M.H., Berens, Guido
hdl.handle.net/2105/78901
Master in Management
Rotterdam School of Management

Helmts, Anna. (2026). Recommendations in the Age of Artificial Intelligence and Influencers: How AI and Social Media Influencers Shape Warmth, Competence, and Purchase Intention Across Product Types. In Master in Management.http://hdl.handle.net/2105/78901