Media & Business
Collection
Collection
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We Need Your Consent: Exploring How CSR-Conforming Companies Deal With Technoethical Challenges of Personalized Marketing Master Thesis
Heijboer, Jodie
January 2024 -
Netflix Original Films – Hollywood Disrupted by Streaming Success Master Thesis
Apostolova, Lora
January 2024 -
CSR Reporting Across Borders: Evidence of ‘Global Crossvergence’ in the Technology Industry A cross-cultural analysis of corporate social responsibility (CSR) reporting Master Thesis
Demarki Milanović, Laura
January 2024 -
Through the Lens of Humanity: Unveiling Perspectives on AI Bias A qualitative analysis of how (diverse) individuals perceive and interpret bias within artificial intelligence (AI) systems. Master Thesis
Pramanik, Hrishita
January 2024 -
Rage bait, a comparison in perceived persuasiveness of Misandry and Misogyny on TikTok Master Thesis
Langstraat, Saartje
January 2024 -
The effects of social norms in sustainable advertisements on the levels of skepticism, perceived behavioral control, sustainability beliefs and purchase intention. The influence of different types of messaging in advertisements on the factors presented in the Theory of Planned Behavior, in addition to sustainability beliefs and skepticism levels in individuals. Master Thesis
Kotetishvili Bitchiashvili, Lika
January 2024 -
The role of AI as competitive advantage in the Caribbean tourism industry The perception of small businesses in the Caribbean regarding the use of AI technologies as competitive advantage Master Thesis
Sewdien, Ishita
January 2024 -
Be vulnerable. Instagram influencers on mental health issues. Master Thesis
Längle, Alisa
January 2024