Media & Business
Collection
Collection
-
Avenues of Deeper Engagement Through the Consumer Lens: Exploring the Motivations for Engagement and Consumer Experiences of Djerf Avenue's Online Brand Community Members - A Qualitative Study. Master Thesis
Tmušić, Maja
January 2024 -
Framing of COP28 by the United Kingdom and the United States News Media Master Thesis
Vanaria, Nino
January 2024 -
Anthropomorphism and Digital Influencers Unveiling how digital influencers present themselves. Master Thesis
Pieters, David
January 2024 -
(Top) Voices of Influence: Analyzing LinkedIn Influencers (LinkedInfluencers) as Career Advisors with Grounded Theory and Framing Master Thesis
Kanner, Tamara
January 2024 -
Framing the Israeli-Palestine conflict after October 7th, 2023 A comparative analysis of news organizations’ Instagram Reels Master Thesis
Taylor, Cecilia
January 2024 -
Gendered body positivity in the fashion industry The case of Calvin Klein Master Thesis
Kenig, Julia
January 2024 -
Laughing Through the Crisis: Consumer Perceptions of Humor in Social Media Crisis Communication Master Thesis
Schneider, Vincent
January 2024 -
Between humanitarian crisis and Instagram The communicative role of influencers in promoting solidarity practices after the Russian invasion of Ukraine Master Thesis
Snop, Jakub
January 2024