Media & Business
Collection
Collection
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Brand personality of sports brands on Instagram and TikTok A mixed-method approach examining the relationship between brand personality on social media and the consumer perception Master Thesis
Manon Derks
June 2021 -
SPONSORED CONTENT ON TIKTOK. A content analysis exploration Master Thesis
Mona Salpetrier
June 2021 -
Representing disability: A research focusing on the representation of athletes with a disability in the Dutch public broadcasting system over the last six years. Master Thesis
Eva van’t Hoog
June 2021 -
News personalization in the era of news algorithms. Know your social media news feed! - Is news personalization in the algorithmic age shaping reality? Master Thesis
Martha Breuseker
June 2021 -
Gender inequality in online music production: A qualitative content analysis comparison of online audiences’ evaluation on cover performers of metal and popular music on YouTube Master Thesis
Marlene Lara Martinez Lobelle
June 2021 -
A qualitative study on international branding and marketing of SVOD services. The case of Netflix in the Turkish market Master Thesis
Merve Gezgin Berksan
June 2021 -
The importance of music in the identity of sojourners and the link between music, adaptation, and acculturation of sojourners Master Thesis
Konstantinos Panagiotis Konstantinidis
June 2021 -
Post-pandemic tourism: old wine in new bottles? A study of the European tourism industry post Covid-19: a qualitative content analysis of news media narratives Master Thesis
Esmée Kevser
June 2021