Media & Business
Collection
Collection
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Health messages during the COVID-19 pandemic: An analysis of the framing of health messages and the response of the public Master Thesis
Philipsen, Chrystel
October 2020 -
The use of Twitter by corporations for agenda-setting in the media. The conflict between Transport for London and Uber Master Thesis
Lucas van Lint
November 2020 -
Game Changers: What does it take to change how we think of meat? A study measuring the impact of the Game Changers documentary on perceptions of veganism Master Thesis
Atanasova, Alexandra
November 2020 -
Luxury and Sustainability: A qualitative analysis of the perception of Generation Z on the CSR communication of luxury brands Master Thesis
France, Juliette
November 2020 -
The value of community currency in creating a social alliance for Pleindoneren Master Thesis
Wisse Wagenaar
March 2021 -
Neuromarketing in Entertainment Media: To what extent does brand placement in the form of product placement and auditory support in film significantly influence brand affiliation? Master Thesis
Esmee van den Brink
June 2021 -
Long Live the Live-Stream: The viability of concert live-streams as a business model. Master Thesis
Djoeke Arianne Spiekhout
June 2021 -
COMMUNICATION AND LEADERSHIP FOR CORPORATE SOCIAL RESPONSIBILITY. A qualitative study on Greek employees’ perception s of the CSR initiatives Master Thesis
Ioannis (Yannis) Sykianakis
June 2021