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Emotions in buying behaviour: feeling bad can be costly... Master Thesis
Bakker, N.
July 2015 -
Educating for the future: a multi perspective case study on sustainable business education in the marketing curriculum Master Thesis
Kooiker, N.
July 2015 -
The impact of ISO certification on financial performance the quality vs. the environmental claim Master Thesis
Bendermacher, K.J.S.
August 2015 -
The effect of certifications and claims on perceived quality and purchase intention a matter of independence Master Thesis
Huisman, M.
August 2015 -
Gender differences in the evaluation of assertive slogans Master Thesis
Gubisch, S.
August 2015 -
Are conflicting feelings the solution for better size perception? the moderating effect of duality acceptance on portion size Master Thesis
Smit, G.M.
August 2015 -
How extension brands impact existing luxury brands effects of brand loyalty Master Thesis
Murashova, S.M.
August 2015 -
Targeted advertising and privacy issues in social networking Master Thesis
Morgan, R.J.
August 2015