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A stage to engage: An analysis of importance in maximizing engagement on Facebook brand pages Master Thesis
Seeger, Ward
August 2017 -
Watch your words! Predicting the success of crowdfunding campaigns with textual features of project descriptions Master Thesis
Tel, Lieke
August 2017 -
Is discounted luxury still luxury? The role of discounting and price promotion in consumers perception of luxury jewelry brands Master Thesis
Galinaityte, Inga
August 2017 -
A Contemporary View on the Effects of Upward Social Comparison on Purchase Behavior Master Thesis
Jax, Michelle
August 2017 -
The implication of product network on decision-making Master Thesis
Zheng, Minghui
August 2017 -
Behavioural Segmentation with Product Network Master Thesis
Jagodić, Anja
August 2017 -
Nudging the online sales of fruit and vegetables Master Thesis
Hagen, Tom
August 2017 -
What challenges does a company have to overcome to achieve a successful distributed transition project to an omni-channel marketing approach in a B2B environment? Master Thesis
Slaa, Pascal
August 2017