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Choosing between seemingly identical products online Master Thesis
Mensch, Lisanne
July 2018 -
The identification of both engagement attributes and trends in interactive advertising via branded mobile apps, and also the utilization of its app store optimization attributes Master Thesis
Gent, Lex
July 2018 -
The effect of mindfulness on fear appeal in advertising Master Thesis
Argyriou, Nikoletta
July 2018 -
#Goals: The effect of online social comparison on purchase decisions Master Thesis
Češljić, Angela
July 2018 -
Effects of digital contexts on moral judgment in an e-commerce environment Master Thesis
Lazarov , Stefan
July 2018 -
Emotions in the luxury product industry- To what extent do emotions drive the willingness to purchase luxury products? Master Thesis
Vlaar, Vivian
July 2018 -
The Instagram complex: A qualitative study of how being active on Instagram is influencing your inferiority feelings Master Thesis
de Schutter, Meraux
July 2018 -
The effect of ambiguity about the production mode on perceived quality and purchase intention regarding upcycled fashion products Master Thesis
Georgiev, Asparuh
July 2018