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Media & Business

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    This Barbie Is Not For Everybody: A Study on the Impact of Character Engagement Factors, Age and Gender on the Enjoyment of a Woman-Centric Movie Master Thesis

    Basile, Alessia

    January 2024
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    Gaming literacy: The Role of Feedback in Enhancing Media Literacy Through Serious Games Evaluating the impact of formative feedback in the learning process Master Thesis

    Volika, Danai

    January 2024
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    Exploring K-Tinder: A Quantitative Study on Motivations and Outcomes of Tinder Usage among South Koreans Master Thesis

    Jung, Seunghee

    January 2024
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    Beyond Networking: Does Social Comparison on LinkedIn Influence Job Search Anxiety by Reducing Career-Related Self-Efficacy of Graduate Students? Master Thesis

    Klein, Sarah

    January 2024
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    Love's Digital Dilemma: Exploring the Impact of Social Media Monitoring on Trust in Student Relationships with Different Attachment Styles Master Thesis

    Tan, Phoebe

    January 2024
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    When Luxury Brands Go Digital: The Influence of Gamification A Study of Gamification's Impact on Luxury Brand Perception and Purchase Intentions Among Millennials and Gen-Z Master Thesis

    Heusden, Robbert van

    January 2024
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    Navigating the Aisles Examining the Impact of Technology-enabled Personalisation on Consumer Behaviour in the Dutch Grocery Retail Sector Master Thesis

    Wijk, Justin van

    January 2024
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    Understanding Brand Equity and Trust in the Luxury Market: The Role of User-Generated Content and Brand Selfies on Instagram Master Thesis

    Crul, Bianca

    January 2024
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