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The Impact of Numeracy, Presentation Formats and Affective Evaluations on the Unit Effect Master Thesis
Kunsmann, Annette
July 2016 -
Testing the emotional responses to humorous and sexual commercials and their commercial effectiveness Master Thesis
Nuis, Thijs
July 2016 -
The influence of news on consumer's movie preference Master Thesis
Lee, Seungho
July 2016 -
"Polluting" Consumers' Trust: How Do Consumers Perceive Corporate Hypocrisy? Master Thesis
Cârlugea, Miruna
July 2016 -
The independent and combined effect of presentation format and valence on the persuasiveness of consumer generated product reviews Master Thesis
Kuijper, Romy
July 2016 -
The role of online flow experience on customer satisfaction in robo-advisory services Master Thesis
Thompson, Tjeuke
July 2016 -
Influence of the time of day on music listening behavior Master Thesis
van de Winkel, Stephanie
July 2016 -
The Influence of Framed Sales Promotions on Consumers Anticipated Emotions & Impulsive Buying Behavior Master Thesis
Berghausen, Jaan
July 2016